Twitter, Facebook and YouTube. In many cases, the numbers are intoxicating. Did Coca-Cola really get 86.5 million impressions for a Promoted Trend on Twitter? Did Twelve million people really tuned in to watch a man put an iPad into a blender? The numbers just tell part of the story, but as they say, you can’t argue with the numbers.You can only take issue with how “great” they are.
